SEO Don’ts – 3 Tips to Ensure Better Search Engine Optimisation

SEO is the buzz word of today at the moment. And with lots of people wanting their website achieving first page status and being easily searched for, some of these people are making mistakes when trying to optimize their websites or web pages. This is in turn, preventing them from getting their website where they want it!

I have devised a list of 3 SEO don’ts to follow when trying to optimize your website or web page.

1. Don’t use the same Title Tag for all Page titles. Instead, use various and differing keywords in your page titles. By doing this, you can make your pages more specific and this can then improve your chance of getting listed in the search engines by using more than just the one set of keywords for your site.

2. Don’t overdo the keywords in your content. You must remember to use your keywords within the content, in the body text and in the ALT tags of any images on your pages. Just be careful to not overuse them as you can then get into trouble with the search engines.

3. Don’t forget you’re targeting real people. Remember that its not just search engines that will be reading your page content of your website. Your website is mainly for real human beings that are searching and must therefore be aimed to them with interesting, up to date and relevant information that uses the keywords without any effort in the wording on your site.

Follow these SEO don’ts to gain better rankings an entice your visitors to take action when they arrive at your website.

10 Search Engine Optimisation (SEO) Tips – For Beginners

1. Never Do No SEO

No SEO means very limited visitors to your website. If you do not implement SEO the search engines cannot rank your website with relevant keywords. They may not even index the website for months. Leaving you hanging around waiting for traffic that will never appear.

2. On Page – Off Page SEO Needed

You will not achieve great success without doing them both. Many would argue on-page SEO and off-page SEO are just as important as each other. Your site can be optimised and ranking but off-page can sky rocket the traffic and make your site have authority (another key factor to ranking higher in the search engines).

3. Do Not Leave SEO For Another Day

The quicker you start the better it will be. Leaving it for another time will mean more pages to optimise and less traffic hitting the website. No ALT tags / image tags / headlining’s will spell disaster not to speak will takes days/weeks/months to go manually.

4. Know Your Competition

Know where they are ranking and for what keywords. Knowing this enables you to compete with them. Without knowing this are blindly going about your business, use their work they’ve already done to boost your website higher.

5. Never Think Your Website Is Finished

If you want it to rank higher in the SERPS you need to add new content and be improving the site each month. Creating new content means the Google bots will search the sites regularly and update their indexing.

6. Know Why Websites Get Penalties

Known issues are poor content, over use of keywords, advert heavy pages, low quality backlinks amongst a lot of other things. Research how to get rid of these penalties as the search engines will drop your site in the rankings and not allow it back until the problems are solved.

7. Do Not Copy Content

If Google thinks (knows) your content is copied it will downgrade this page or worse the entire website. Most pictures nowadays are copyrighted so be aware when using these images as well (a big bill could come your way). If using content from else where always acknowledge the original source.

8. Blog

If you blog you add value most importantly. But secondly it adds new content to your site. New keywords areas and give people a reason to visit your site.

9. Use Google Search Console

The search console enables you to find out what traffic you are currently getting and how many impressions you are getting and for what keywords. This is a very powerful tool to measure website traffic.

10. Set Up & Ask For Reviews On Google Business Pages

Google Business Pages can help you rank number 1, even if your website is not number one for a certain search. This is a crafty tool most SEO consultants / companies keep to themselves. Its easy to set up and great for local searches.

I could go on for about another 100 posts. But in the coming weeks I’ll pick apart each section and go into a lot more detail about the do’s and do not’s in the SEO world. It’s all about doing the basics, then implementing your own strategy. Watching this carefully then adjusting what you are doing. SEO is very time consuming but the benefits far outweigh the option of not doing any.

Tips for Making Your Website Search Engine Optimisation Friendly

There is a variety of ways by which one can bring in cash from a blog site. You could sell advertisements, compose supported content, or work with content accomplices. You could make an online shop or use associate connects to send your readers to another person’s online shop. You could even make a membership model, where readers need to pay to see your substance.

Understand that none of the above-mentioned systems are going to work if you don’t have a predictable progression of individuals, going to your site. That is the reason the initial-phase in bringing in cash from your blog is building an audience to your blog. There lies the significance of search engine optimization.

Search Engine Optimization

Whenever you search something on the web, Google’s calculation helps to pick stories as well as posts that will address your inquiry. Search engine optimization is tied in with understanding those calculations. In this manner, when somebody tries to search for something, say your website, using Google, that person won’t need to burrow through a few pages of results to discover yours. It’ll be directly at the top. Presently, when an individual looks for “How to Commence a Business,” they discover this article informative.

This article highlights the things that one needs to consider to start a business. In this context it is relevant to add that for all start-ups search engine optimization is extremely important. In recent times, businesses require to maintain websites and if these web portals are well-optimized then they can attract more and more traffic to a business. The success of a business is very much tied to the success of the SEO strategies that are adopted by the web-marketers.

Things to Consider While Submitting a Post for your Blog

If you have a business and hence maintain a website then it is obvious that you have a blog section. In this blog section, you can post blogs on various topics related to your business. While maintaining the blog it is the business owner’s objective to make regular posts. The blog posts need to be such that they are SEO friendly and manages to attract more and more readers. This blog highlights the fundamentals that the blog poster should adhere to become successful in business.

Following are the things that seasoned writers need considering while submitting a post online so that the post becomes search engine friendly and able to attract more and more readers:-

1. Before writing your post ensure that your website is well-optimized.

2. While penning down your post, you need to have a keyword in mind.

3. After completing your blog post, you require to share it with the readers.

In the age of social media like Facebook, LinkedIn it is always advised to share the links to your blog posts on various social media networking websites.

Local Search Engine Optimization Tips

Search engine marketing needs a new local search engine optimization feature to enlist better Google, Yahoo and Bing results. Search marketing optimization services have changed priority with Google’s places local search optimization causing many former page one websites to drop. This local marketing opportunity means that search marketing can be achieved by using better effective local search engine optimization allowing for lesser ranking websites to be seen on many page results. Google local places search engine marketing takes priority of websites using local optimization and address optimization. The if your business is closer to the pointer of Google maps it could mean higher ranking for your website. Social media marketing, directory, review results. A sample of local search indexing, local social media sites is below.

  1. Yelp
  2. CitySearch
  3. InsiderPages
  4. YahooLocal
  5. DealerRater
  6. JudysBook
  7. TripAdvisor
  8. Edmunds
  9. Zagats.com
  10. OpenTable

Also

  1. UrbanSpoon
  2. DemandForce
  3. Kudzu
  4. Yellowbot
  5. CityVoter
  6. DexKnows
  7. SuperPages
  8. MenuPages
  9. LilaGuide
  10. Vitals.com

Search engine marketing is based on link structure or link popularity with links coming from outside sources. Local search engine marketing now relies more on local social media links to rank websites and local social media. Social media marketing can utilize local marketing with Facebook places, Google places, Google maps and local tweets from twitter. What is the best SEO strategy? Search engine optimization and on page keywords was the former strategy and until very lately backlinks were the main focus of search engine optimization services, now a website say for “cosmetic surgeon marketing company” or “Attorney SEO company” can achieve page one results with a small amount of backlinks. Google places look at local websites yelp, yahoo local, and local listings, Google maps and local social media marketing websites as a major link to local business. Plastic surgery, lawyers, attorneys, law firms, are all viable local based business services which will benefit from local SEO.

Local search engine optimization is still best to keep a website optimized for keywords beyond local search marketing needs. SEO services will offer local listings as part of their services but many only provide the most obvious map, yahoo optimization. Social media marketing along with local search optimization has reached a point of equaling of trouncing many SEO strategies. Search engine marketing or SEM is also a candidate for local search engine marketing strategy. Search engine marketing can culminate in lead generation for professional services say attorney or doctor, plastic surgeon. These services require Local SEO to land the potential client to the website and then proceed to actually sell the services. How is this done? Client lead to client sell is a symbiotic strategy involving the services knowledge, reliability and pricing structure to lure the client to the best services possible.

If your services provides the best possible scenario for the client, sales happen. What can be a simple internet search from a potential client seeking say ” best SEO company ” and finding them on Google maps and then looking at the SEO firms reviews on yelp or a video tutorial on YouTube means the clients last stop may be the actual website yet they are already keenly interested in the vortex of experience, results and price of SEO. Local search SEO is probably the most cost effective local optimization. Competing with huge budget SEO was a severe challenge only a few months ago. Also outsourcing SEO has changed in as much as search engines can see local IP addresses and what is obviously a non American or U.S. IP address. What does this mean to SEO? It means SEO services from abroad cannot utilize local search marketing as before, it also means the social media used by outsourced SEO cannot mitigate to local indexing like a US. based IP can.

SEO in many larger cities can be adapted to local search optimization along with social media marketing, video marketing, multimedia enhancement to not only rank pages higher but to generate real client conversion and sales on the internet. Search optimization companies who do not supply video production, local search optimization and social media marketing services are at risk of leaving their clients out in the cold in terms of local leads and brand awareness. Video marketing Facebook marketing and twitter real time updates all contribute to creating user trust and awareness. Video production and informational marketing strategies sets the tone for creating authority in your field. Clients want to know who they are dealing with in important matters of legal and medical services. Video can bring real trust and brand awareness right to the clients choice of “keep watching” or ” move on” in a way this is like giving a consultation without the hassle.

If a potential client see’s your face, likes what they hear the next contact will be a strong one. If a potential customer has decided they simply do not like your face or demeanor it would be a waste of your time to consult anyway. SEO services are abound all over the internet for the search ” best SEO company” however taking into account practicality, face to face client trust and testimonials along with price structuring for almost any services we are the best choice for local search marketing, local optimization, social media marketing and SEO