Simple SEO and Web Design Tips to Improve Your ECoomerce Website

It’s not difficult to understand why a badly designed website could pose problems for online businesses, particularly during holiday season that contributes to twenty to forty percent of yearly sales.

It is needs to be mentioned here that statistical data is available to confirm the significance of presence of you brand over the Internet. It reveals that:

  • Before buying goods from a brick and mortar store, people usually like checking website of different stores.

  • Online search keeps the buyers informed of the prices plus availability of items, allowing them to decide if they should buy from a physical or online store.

  • While passing through an economic crisis, buyers become cautious while ordering online to save money, thus adding to online traffic.

  • Buyers who are inclined to buy downloadable gift such as music, eBooks plus FB credit etc are liable to make additional purchases.

Having been informed of the significant role played by your business website, you should do a couple of things before the onset of holiday season. You could benefit on trying some of the strategies mentioned below:

Get ready to handle unforeseen traffic

Make plans beforehand enabling your site to handle all orders. Anticipate the maximum load, watch how quickly your site responds and review application performance much in advance of the approaching Cyber Monday.

Enhance the speed of the website

On using a content delivery network (CDN) you can quicken the delivery of appropriate content with photos and videos to your clients.

Get traffic from Mobile devices

During holiday time, most consumers utilize mobile devices for conducting online searches prior to visiting stores. So, it makes sense to include an in-store experience that provides information about your well-in-time plus relatable modified website for mobile applications.

Increase conversions

Look for ways that make it easy for customers to locate your goods on your website. You can perk up exposure by providing feed to some of the mot popular online engines that compare prices. You could consider the Amazon Marketplace for including pay-per-click ads in to Amazon Product Ads’ product and category pages. It will help shoppers to look at your ads on finding products comparable to yours.

Although social media doesn’t happen to be the main medium for searching, it targets the majority and has thus become significant, especially among the younger generation of shoppers. Convert visitors to prospects by incorporating social sharing among product page.

Offer improved consumer service

Present superior customer service to consumers by deciding customers’ issues through networking sites such as Twitter and Facebook. Have clear policies for shipping plus returns and provide facilities of getting customers” feedback

People with small budget generally conduct online searches prior to buying. It helps to have a simple fun and efficient website where they can buy. Include product filters, maximum possible product details and comparison tools on an easy to navigate website. Improve the description of product that sell the most.

As far as possible, try obtaining email addresses of visitors and try making the most of it.

Try using remarketing campaigns to draw customer who take longer to buy.

Simple Tips for A SEO Blogger

The web continuously expands beyond traditional ways of getting traffic via search engine optimization as well as paid advertising; social networks and other related data management services must become a vital part of your online search marketing strategy. Because of this, blogging can absolutely help you create authority, connect better with customers and raise your visibility in a search engine. Because of this, blogging can absolutely help you create authority, connect better with customers and raise your visibility in a search engine. And because of consistent changes, many started to become an SEO blogger which focuses on blogs for their SEO tasks.

Blogs are a very great step and WordPress is a popular option which has an open source development community and a few awesome plug-ins. In WordPress, you can get an RSS feed infrastructure and a venue for embedding not only text content but also video streaming and audio podcasts. For you to take a full advantage of social media optimization, here are the six things an SEO blogger must do:

Create your own WordPress blog

– If you have a business and would like to start building your own authoritative blog, you can go to GoDaddy.com. It only takes 10 minutes to set up. You must apply for a Linux-hosted account because WordPress is not compatible with Windows. TypePad and Movable Type blog systems are some that offers free services. Blogger.com is free and Yahoo! Small Business has different options that you can select from.

Content

– You must always add a blog post once every week or more when you start. Remember frequency is essential to search engines and people will expect regular updates from your blogs. Every time you add content, ensure that you add the tags and category. Tags and directory are also important to help show the search engines what your post is about.

Handle RSS feeds

– RSS is an XML-based file structure which allows compatible web systems that read the data. FeedBurner.com and OnlyWire.com helps you distribute content and PingOMatic.com and Pingoat.com helps to alert systems about your new post.

Endorse your blog

– As a blogger, you have to influence or leverage search engines whenever you can or as much as possible – always. Carry out solid keyword research so that you will know what most people are searching within you niche. Look for longer keywords rather than starting with the most competitive key phrases; you must always include those in the title of your posts.

Optimize your Blog

– It is very vital for a blog to be optimized for the sake of your users, the search engines, and income. You must have a clean site and a white background really works well. For SEO bloggermarketing, try to change your permalinks to this option: /%year%/%monthnum%/%day%/%postname%/and Allow the customizable permalinks. Don’t worry; this is a commonly used, search engine friendly URL.