Get First Page on Google Searches – SEO (Search Engine Optimization) Basics and Tips

Do you want to get first page on Google? If you have a web page or blog, you likely already are first page for some searches. With a bit of SEO, you can gain first page on more searches. And its simple.

The first and most obvious step is think about what words or phrases you want to be first page on.

Once you have that list, determine how many people are searching for those terms. To check how popular a search is you will need a tool. I use Wordtracker (there is a free online version). The higher the number, the more popular the search. No point in trying to optimize for a word or phrase that is rarely searched.

There is also no point in trying to optimize for a word that is too popular because getting a high ranking there will be almost impossible.

Think about “long tail”

Think about how people will search. People often search with a question. EG where do I find X? Or where do I find Y in Canada. The longer the string, the less competition you will have for it so the easier you will get ranked.

So make the list of phrases you want to “own” and ones that are realistic to “own”.

Now it is simple. Just put these words and phrases in your titles, picture descriptions, videos and in your text. The titles are the most important. That is why a blog called “Shrimp Fish Soup Recipes” will get good Google juice on all 4 words. So searching “Shrimp soup” will get first page. Or “fish soup recipes” or “Shrimp recipes” etc.

Yes you want to repeat your words and phrases often in the text. This said – write naturally. Never let SEO be a substitute for good content.

So you do this and you still are not first page. That is because you do not have enough credibility with Google. You need another free tool to check this. I use a free Firefox plugin called searchstatus. It gives me both the PageRank and the Alexa rating of any web page. Higher PageRank numbers are better. High credibility is your ultimate goal as that is what gets you ranked first and Alexa tells you traffic (a lower number is better)

How do you increase your PageRank?

It is all about quality inbound links. You want people with a high credibility (PageRank 4+) to link to you – eg Wall St Journal would be great. More is better and link rank is almost logarithmic so a PageRank of 6 is worth 10 times one of 5 etc.

This said, for you to get a link from an 8 rated site like pornstars.com would not increase your rank in the business genre. Sites are ranked for relevance.

The best inbound links are contextual. So someone blogging and saying I heard time management guru John Doe speak and hot linking from “Time management guru” is great for John Doe. Second best, hot link from “John Doe”. Third is just having a link on a blogroll without any context.

You get a higher rank if you update your content regularly. That is why having a blog on your site is a good way to increase your ranking.

Moderate cross linking within your own material will also increase your rank and clarify for Google what it is that you do.

3 ways to get links to your site:

1 – Ask politely. You might not always get a link but it never hurts to ask.

2 – Comment on other relevant blogs (and have your PageRank on so you ignore low PageRank and high alexa). Note that most comments in themselves do not constitute a link. But being out there gets people to look at you. You need people to look at your stuff for them to be inspired to link to it.

3 – Have good material. People link to quality. But of course they have to see it so promote your content:

Have your URL on all your print material, cards, letterhead, email sig file etc

Write guest articles and blogs in the right (high traffic) places (check the Alexa).

PR – get written about

Contribute to other sites. EG write reviews on Amazon, join the conversations.

And a word of warning. Never play games (like buying links).

In the end it is about having good quality material. And being out there so people look at your material. People link to quality without you asking as long as they know about it.

Ultimate and Unique SEO Tips

SEO stands for Search Engine Optimization. This is the most important aspect in terms of a site. No site can do well if it does not go through a proper SEO. Nowadays, when all the businesses are going over the internet it is very important to check out a proper SEO services for site. If you are a businessman or wanted to own a website then you should consider about SEO. This is the technique which is used to promote a site as per rules of search engines like Google and yahoo. Search Engine process is mainly divided in two parts. The first one is on page optimization and the second is off page optimization.

On page optimization contains services like keyword research, Title tag optimization, Meta Tag optimization, broken links optimization, content and competition research. These are highly recommended to any site. The on page optimization is a time taking process. Make sure that you are using great keywords for your site or otherwise you would not be able to get proper traffic from search engines.

The second process of SEO is off page optimization. This process also includes so many phases and one main thing is Link Building. This is the process which is very much required to get top place in search engines. Back links can be made through various processes like Directory submissions, article submissions, forum postings and social bookmarking. To get proper benefits from search engines you should make sure that you are getting real and niche related links to your site. That would be a great alternative to make back links.

The link building technique is a technique which tells about your site performance. There are mainly three kinds of link building processes available nowadays. These are like one way link building, two way link building and three way link building. These all are very important for any site. It is generally said that the more links you have and the more you get the benefit from search engines. In one way link building technique you get the links from a site but do not give a link to that particular site. The second one is very important and that is two way or reciprocal link building. In this technique you get a link from any site and give a back link at your site to that particular site through which you have taken links.

5 Tips for SEO for Beginners

If you are interested in SEO, you are on the right page. In this article, we are going to discuss the latest trends in the world of SEO. As a beginner, you may be overwhelmed because of the information overload. Having too many strategies is not a good idea. Therefore, it’s a good idea to find out more about SEO. Given below are a few tips for beginners who want to learn SEO.

1. Optimize your Site for Mobile Devices

When you are just starting out, mobile optimization is important. Make sure your website is optimized for mobile devices, such as smartphones and tablet. Nowadays, more and more people are using their mobile phones to browse the internet. Therefore, your SEO strategy should focus on mobile phones as well. Your website should not take ages to load on mobile phones and other devices.

2. Find Out How Users Search

You need to find out about the better performance keywords on your site jacket. Although it is great to perform keyword testing, SEO gives more importance to understand the search intent. Therefore, making a list of keywords that can draw visitors to your website is not enough.

Therefore, your long term SEO should focus on the intention of the searcher. In other words, you need to understand how the visitors use search engines, you can optimize your website. Nowadays, searchers are dynamic and don’t rely on assumptions alone.

3. Write for Humans

An effective SEO strategy always considers the human element. You need to do much more than choosing a list of relevant keywords for the optimization of your website’s ranking. Instead, your goal should be to create a list of keywords that can keep your content engaging and relevant at the same time. In other words, your content should be interesting and engaging.

If your content is high-quality and relevant, you will get a lot of search traffic. All you need to do is find the right balance.

4. Analyze your Search Traffic

To get started, you can analyze your existing traffic. Find out the pages that already get plenty of traffic. Similarly, create a list of keywords used by your website visitors.

The idea is to find out the common things between your top-performing web pages. Is it be content quality, length of articles, or on-site optimization?

5. Stay Tuned to the Latest Updates

For mastering your SEO technique, it is important to keep an eye on the latest trends and follow them. Aside from this, understanding the algorithm updates is also important. Regardless of your experience, it is important for you to read about the most recent SEO updates and their importance for your SEO strategies.

In short, if you follow these 5 tips, you can improve your SEO strategies and get tons of traffic for your website. Keep in mind that being patient is important if you want to enjoy better results and beat the competition.

SEO Tips And Pointers You May Not Know

Search Engine Optimization (SEO) is the process of modifying a site so that can be read by search engine more efficiently. This results by creating and implementing quality search phrases or Keywords that will drive good quality, targeted traffic to your site. Targeted traffic is the most important customer base or client base that a business wants because they have a high conversion rate into sales.

The result of a website being optimized for search engines by a webmaster is to improve organic listings in targeted areas. Organic in nature because they are not paid advertisements or Pay Per Click (PPC) Advertising by you or your company. These organic leads save you time and money and actually in many opinions the driving force of every successful business based website.

Below are 6 tips and pointers that you might not know that will help you in SEO:

– Search engines favor sites that contain more information content. A page with only a few sentences and a lot of pictures will not make the top of any search engine. A good rule of thumb is to try to increase the text content of your site with fresh not repeated information. The optimum page size is 600-2500 words (or 2500 to 15,000 characters).

– Keywords phrases are a set of keywords in order like “22ft long boat in Maryland” instead of ‘boats”. They should be put in the text content of the page at least once in that exact order or one per 400 words, and the words used in the text of the keyword phrase should be put individually in the content of the page as well at least one each per 200 words.

– Keyword page density is the amount of the times one particular keyword is mentioned in the text content of a page. For example, if a specific word is used 2 times on a page containing 100 words, the keyword density is 2%. You have to be aware of this because if it is used to much little it might be over looked and if it is used to much then it might be blocked by filters. It is our opinion from experience that 4% to 6% is a good density factor for your keyword.

– The closer your keyword is to the beginning of you text content then the faster it will be picked up by the search engines and the higher you will be ranked. It assumes (calculates) since it is mentioned in the beginning of the document then it must be more relevant.

– Headings are very important in relevance for keyword Searches. Headings are the text between the «H» HTML tags. The «H1» and «H2» tags are most effective. It is a great place to put your keyword or keyword phrase as the beginning of the page.

– Search engines pay special attention to text that is given special formatting or tags. These include underline «U», italic «I», and especially bold «B». We recommend highlighting keywords only with special tags or fonts. You can highlight sections but remember to try to have just the keywords highlighted at least once or twice in your page.

I hope these tips and pointers were helpful for you in your websites optimization. Good luck in your websites marketing campaign and Search Engine Marketing campaign (SEM). I will be listing more tips and pointers in future articles so look for them.